The Tech Tales New Zealand

What is a Backlink? A backlink, also known as an inbound or incoming link, is a hyperlink from one webpage to another. In simpler terms, when a website links to another, it is referred to as a backlink. Backlinks play a crucial role in the architecture of the internet and are a fundamental aspect of search engine optimization (SEO). They act as a form of citation or endorsement, indicating that one site values the content of another enough to link to it. Why Backlinks Are Important Backlinks are critical for several reasons: Search Engine Rankings : Search engines like Google use backlinks as one of their primary ranking factors. When a page is linked to by many other pages, search engines view it as more authoritative and relevant, which can lead to higher rankings in search engine results pages (SERPs). Traffic Generation : Backlinks can drive significant traffic to your website. When users come across a link to your site on another reputable site, they are likely to click through to...